Designer & Art Director

The Bestie Gift Ever
Heineken
Publicis NY

Art Direction
Design

Production: mssngpeces
Director: Josh Nussbaum

In a year when seeing your best friend felt impossible, Heineken made it happen. For the 2020 holidays, we created the Heineken Bestie Gift—a custom bar experience built inside a box and delivered to a few lucky pairs of friends. With just three boxes, six besties, and a surprise cameo from Awkwafina, the result was pure festive magic.

Featured on: NBC, AdAge, AdWeek, Thrillist, The Hollywood Reporter, People, Extra, Yahoo! Msn, E!, Forbes.

Teaser

Videocase

Bestie_Box
awkwafina_2
awkwafina_1
seth meyers
besties

MORE

Fargo in a boxDesign, Packaging, Activation
IHOPDesign, Motion, Film
Instrument of HopeArt Direction, Design, Activation
adcArt Direction, Design, Experiential
The Yellow Brick RoadArt Direction, Design, Experiential
Kid Cudi x BisquickArt Direction, Design, Brand Partnership
Swan Song & Slow HorsesArt Direction, Design, Social
Craft StudioDesign, Brand Identity
The NFTArt Direction, Social
The Bestie Gift EverArt Direction, PR, Social
Jayden Daniels x BisquickBrand Partnership, Design, Packaging
Starts with a StellaArt Direction, Design
Intelligent DataFilm, Art Direction, B2B
The Tech PioneerFilm, Art Direction, B2B

holler: odudugomes@gmail.com 
Linkedin: /dudugomes

2025© Eduardo "Dudu" Gomes